Unconventional Life – Podcast, Blog, Live Events

Category: Money

  • Ep: 185 How to Start an Affiliate Marketing Side Hustle and Scale it to Over 1 Million Dollar’s, With John Crestani

    Ep: 185 How to Start an Affiliate Marketing Side Hustle and Scale it to Over 1 Million Dollar’s, With John Crestani

    With the rise of online jobs and freedom-based lifestyles, more millennials are looking at different options to supplement their income while traveling. Others are just starting and scaling up a side hustle to the point that they are ready to leave their 9-5 for good. Whatever your situation, this article will show you how to get started with affiliate marketing.

    Affiliate marketing is one of the popular ways to earn extra income. Once you set up the system and invest some time into your initial campaign, you will start to see return as customers purchase the product. You also have independence in setting your own goals, choosing products that interest you and determining your work hours. 

    This week on the Unconventional Life Show is John Crestani. John is an affiliate marketer that has massive success in this industry, making upwards of 3 million dollars in a single year with no employees on his team besides himself. John shares with us some of his knowledge and expertise to get your very own affiliate marketing side hustle up and running without any previous knowledge about SEO’s, sales funnels, copywriting or website development. 

    Firstly, John gives us the download on what exactly affiliate marketing is; “This specific type of advertising is when you promote other company’s products or services using your specific link. If people buy that product or service through your link, you will receive a commission.” 

    Join an affiliate marketing network

    This network is where you will find products that you will link to and sell to make commissions from. Now that affiliate marketing is booming there are countless networks for you to join but the two networks that John recommends joining are Amazon and Clickbank. 

    Amazon vs. ClickBank. Let’s break it down. 

    In terms of the dollar amount per sale, Amazon affiliates will receive 1-10% depending on the category whereas a Clickbank user will receive 30-50% per sale. 

    As for conversions rates, Amazon crushes sales and will soon reach 50% of all online sales in North America. Not only because it’s a household name that has over 400 million products but their smooth check out process, fast delivery, and exceptional return policy makes them a trusted site. Clickbank is less known by the public and does have physical products but the majority of products are digital such as e-books, courses, videos, and software. 

    Simply go to the website and join the affiliate program. Once enrolled you will have a specific link to share for each individual product. 

    Find a specific product that you want to sell 

    The list of products that you can promote is endless but choose products that you personally believe in. This will make selling much easier as you will be able to share why you choose this product over so many others and the benefits others will receive if they purchase this product. You will also grow your personal brand by recommending useful and reliable products that are in demand for your customers. 

    Get people to click on your link 

    You want to sell without being sales-ey. Don’t tell people to straight out buy a product but recommend something that you have direct experience using. John reminds us to “inform and offer value” when you are trying to pitch your product. 

    Some examples of where to include your product link are; make a personal recommendation about your product on your social media sites along with a creative and eye-catching photo, add your link to your email lists, write a blog post or review about the product or post it as a relevant comment in a feed.  

    If you want to really dive into affiliate marketing you will have to do a bit more groundwork and spend some marketing $ for the right people to see your link. Taking these steps and familiarizing yourself with the process is a great start.

     

    Sometimes it may feel that there is such a big gap between where you are and where you want to be that it can feel insurmountable at times. John advises us that he “started to develop confidence and close the gap was by education.” John has a great Youtube channel with daily uploads, he goes way more in-depth on this process so you can start to see definite wins on the board and cash in your million $ check 😉

    This week on the giveaway John is giving away a six-week course where he will teach you how to do paid advertising online. In the course, you receive all of the resources necessary to get started in affiliate marketing including a list of affiliate networks you should be promoting, landing pages, advertisement copy and more to get you closer to six figures. 

  • Ep: 181 How to Crush Sales with Linkedin, with Expert, David Tash

    Ep: 181 How to Crush Sales with Linkedin, with Expert, David Tash

    If you are looking to get noticed as a business professional or entrepreneur Linkedin is definitely where the buzz is at.

    With over 630 million users, Linkedin its the largest professional network in the world. If you think the site is just a place to keep your online resume, your missing out on some great opportunities. 

    This week on the Unconventional Life show we caught up David Tash, the co-founder of Tashrizzo which is an executive recruiter network.  During this episode, David shares with us 5 valuable tips that we can use to go from zero to hero in the LinkedIn nation and much more.

    1. Optimize your headline

    Your headline is one of the most visible sections on your profile, making it ultra-hot real estate for getting your message across. David shares that the headline should be branded to speak to your potential clients. What values and skills can you bring to others? What problems do you solve? 

    To make it simple, here is a formula: “Your Title, Helping X do Y” or “Your Title. 

    Example: “Enterprise software executive | Helping retailers find better performance, productivity, and profitability”

     The headline should pique interest and curiosity so that people engage with your profile and want to discover more about you. 

    2. Summary page

    David reminds us that “It’s not about you, it’s about who you help the most” 

    —> Position your product or service as a solution to all the problems and challenges that your customers are facing.

    —> Have a call to action – where do you want to drive customer traffic to? Your best recommendation is to have a link to your landing page. The landing page is an extended description or your product or service, the goal is to convert visitors into sales or leads.  A few other calls to action are;  a calendar link( eg.calendly or hubspot) to set up a  short consultation, inquiry forms, or any preferred method of contact. 

    3. Gaining Traction

    —> Find your target audience and business collaborations using the Boolean search function. A boolean search quickly refines your search criteria to pinpoint your buyers, influencers, and stakeholders so you can start having conversations with the right people. 

    Once you have found your prospect list start to reach out to these people via direct message. Less is more here, the key is to deliver a “benefit-driven message in a genuine way” who are you and how can you help them. 

    In your spare time, engage with your prospects & comment on their posts with relevant content related to their interests. They will see your profile & headline and instantly know how you can support them. 

    4. The Value Sandwich

    Keeping people engaged in your product or service requires a specific formula. If you pushed SALES, SALES, SALES, You would be ignored and forgotten for being too salesy. David’s golden ratio is Value- Pitch- Value. 

    The pitches should aim to sell and self promote, while the value is aimed to tell a story, trigger’s an emotional response or starts a conversation. 

    It’s important to content that is catchy and interesting enough to grab hold of someone’s attention or it will be lost in a sea of memes, cat photos, and selfies. Use Buzz Sumo to find popular and relevant news about your product or service and share it. 

    5. Advanced Support

    —> Supercharge your leads by setting up the Linkedin sales navigator. (Ps. Click the link for a free 30-day trial) This allows you to find the exact people you want to market your product and service while driving organic and paid leads to your landing page. Install the Facebook Pixel and Google Conversion Tracking Tag and the Linkedin Insight tag. This allows you to re-market to the same people you target on Linkedin on Facebook, Instagram, Twitter and Google. Pixels also collect data that can help optimize ads and measure your ads’ results.

    These are only five of the points that David covers in this episode, so tune in to learn how to supercharge your LinkedIn potential

    This week, David is giving away ONE personalized consulting packing – A 1-1 experience to help YOU revamp and set up a direct response client strategy on LinkedIn. 

    Also, you can connect with David Tash via his website, where you can click the “resources”  tab to receive complimentary sales scripts, sample contracts and loads of free training.

    To be entered to win the giveaway, click here. A winner will be selected next week.

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  • Ep: 172 The Mentality Makeover with the “Money Manifesting Queen” Amanda Frances

    Ep: 172 The Mentality Makeover with the “Money Manifesting Queen” Amanda Frances

    We are often told that one of the quickest ways to launch your business is through a course or a mastermind. We are constantly bombarded with sales pages and funnels that follow us while we browse online. You would assume that this model is the only way to success, since it’s so highly advertised, but there is another way.

    This week on the Unconventional Life Show is the “Money Manifestation Queen”, Amanda Frances. Amanda is a self-made multimillionaire, digital course creator, Forbes contributor, podcaster, and spiritual business mentor.

    Amanda shares how she made millions by breaking all the rules. She didn’t follow a rigid plan, instead, she got clear on what she wanted, aligned herself with the positive vibration of her beliefs and shared what truly ignites her soul with the world.

    Tip #1: Everything revolves around your deeper desire

    Be honest with yourself, and ask “what do you really want out of life?”.  Your desire can range drastically, from something as tangible as wanting more money, to something more intangible like becoming more peaceful. Even if you don’t know how you are going to attain it, with persistence, you can achieve anything you desire.

    Amanda tributes her success towards tapping into her core desires and doing what she truly wants rather than what conventional society has taught her to do.

    “So I always ask the question, “what would you like to do if money were no object? How would you really enjoy spending your life?”

    “If you say that getting the money is the most important thing, you will spend your life completely wasting your time. You’ll be doing things you don’t like doing in order to go on living, that is to go on doing things you don’t like doing, which is stupid. Better to have a short life that is full of what you like doing than a long life spent in a miserable way. And after all, if you do really like what you’re doing, it doesn’t matter what it is, you can eventually turn it- you could eventually become a master of it. It’s the only way to become a master of something, to be really with it. And then you’ll be able to get a good feel for whatever it is. So don’t worry too much.”

    Once you allow your deeper desires to come to the surface is when the game really begins. This acknowledgment can be double-sided. On one hand, the desire is waiting to break free and is saying, “bring it on!”. On the other hand, we have the mind creating stories as to why you are not ready yet and many other limiting beliefs that pile up and block our path.

    “You can’t unlearn it – Once you told yourself, oh shit, I actually want to be doing this with my life, you know, and you are responsible for it and you can’t unknow it”

    Tip #2 How to identify and blow up limiting beliefs  

    The human brain is fascinating but it can also play tricks on you. There is a bundle of nerves in your brain stem called the Reticular Activating System. This system seeks information that validates your beliefs. It filters your world through the parameters that you set for yourself, and your beliefs shape those parameters.

    If you don’t believe you can have it or you don’t feel that you are good enough, your brain will present to you situations that validate this thought. All without you knowing!

    A way to identify if you are creating positive and healthy boundaries for yourself is simple. Any thought that doesn’t feel good or causes you to feel constricted simply isn’t true. Anything that feels exciting and expansive is true.

    It’s your job to identify and tune into beliefs that feel good, are positive, and resonate deeply. If you practice vibrating at the frequency of that thought, you are presented with the people, opportunities, and information needed to achieve what we desire. Scientifically put, we are magical beings.

    A positive belief that Amanda has around money is that “the more money she has the more good she can do on this earth.” She can support organizations, shop local and organic and employ people in a fair and equal way. She isn’t living in financial restriction and that opens her up to “a level of freedom where she can focus on things that are useful for the world rather than worrying about her income.”

    “There are tons of roles and constructs around money in the physical plane, and she doesn’t choose to live in paradigms around money that don’t serve her. “She merges her unconscious thoughts into conscious thoughts and shapes her external outcome.

    Tip # 3 Take pivots instead of leaps

    So we’re now on a great track to really create positive change in our life. We’ve identified what we want, blown up any limiting beliefs and now ready to hop off the fence and take action.

    Most people think that bigger is better, and while this is a great theory in some instances it might not work when you are starting to find your ground.

    Amanda’s secret ingredient here is to get really good at pivoting. At first, it may not feel like you are moving anywhere but you are exploring all angles before taking a step.  This reduces the chance of taking one big leap in a less than ideal direction.

    When you learn to rework your mind and energy around your core desires, you set new laws and patterns in motion for you. Your relationship to your desires and any future business success takes spiritual maintenance, reflection, and clarity.

    Other Free recommended resources from Amanda. Find her on Facebook, twitter, Instagram and tumbler @xoamandafrances

    Spiritual Boss Lady Meditation & Money Mentality Makeover

  • Self-Mastery, Search Engine Optimization, and 7 Steps Systems with Immy Tariq

    Self-Mastery, Search Engine Optimization, and 7 Steps Systems with Immy Tariq

    Immy Tariq is a master super-connector, publicity expert, and a legend in the Search Engine Optimization and Lead Generation fields.  He is the founder of Webmetrix Group, a company dedicated to creating unmatchable results for businesses wanting to take their online presence to another dimension.  He’s also a best selling author and has been featured on CNBC, CNN, Bravo, and A&E.   

    In Immy’s podcast, you will learn…

    • 7 steps to radically transform your productivity
    • How to prioritize what is most important every single day
    • Best practices to connect people and build your network
    • And much more…

    Inspired Relational Insights from Immy’s Podcast

    Seek To Find the Opportunity in Every Interaction

    If it’s all about who you know, Immy is a great person to be connected to.  He’s a super connector with an innovative mindset striving for excellence in everything he sets out to accomplish.  Immy stresses the importance of people’s time, advising thorough research about their offerings and background when it comes to introducing people and asking for advice. 

    By expanding the possibilities currently existent in one’s field through connections, he sees how to structure his network to provide massive value and recognize opportunities in advance. Listen for the thing that lights someone up.  What are they interested in?  How might you be able to support them in this desire or dream?  How might they be able to contribute to your life?  Who or what do you know that they absolutely need to be in touch with to further their career?  There is an opportunity in every interaction, seek to find the gems.    

    Invest in Your Relationships

    You’re continuously impacting the people you meet, regardless of the business you’re in.  Upon listening to Immy, I’m reminded of the Maya Angelou quote, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel”.  It’s clear that Immy strives to create pleasurable experiences with the people he meets by the amount of time he invests in truly getting to know someone.

    When you’re working with a client, collaborating on a project, or simply meeting someone for the first time, invest in truly getting to know what they are about.  What do you want this person to remember about you?  What quality of conversation do you wish to be having?  What could you share with this person that would make a difference in their life? It’s easy to understand the impact that Immy had when he met Jules and asked what he could do for her.  How might you offer your expertise and knowledge? 

    Offer a Solution to a Pain Point

    By tapping into desired outcomes, he’s able to find solutions and simplify the order of operations.  Immy enjoys finding his client’s SEO problems to provide tools that alleviate any frustrations or confusion they may have been having.  In this case, Immy’s superpower shines while his clients benefit from the invaluable addition he provides.  A win-win for all parties involved is the aim of the game.  

    What do you have to offer?  What do you love to share that can make a difference in another person’s life?  There is something only you have to give in the exact way you do.  Seek out the opportunity, invest in your relationships, and offer your unique solutions.

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    Amelia Broughton is a relational facilitator and purveyor of connection, pioneering a more connected, communication-savvy, and emotionally intelligent planet. She facilitates Authentic Relating and Relational Leadership in various settings and communities. Her expertise is in team dynamics and interpersonal relations. With over 10 years of experience on teams and in communities, Amelia’s vision for the world is one of beautiful interconnection, a place where we put down the distractions and to-do lists to bask in the miracles that surround us. The type of connection that nourishes us internally, externally and has every one of us feel seen, heard and loved with a true sense of belonging.  An active Unconventional Life member, Amelia recently became our Operations Director and will be consistently contributing her writing.

  • From 9-5 to Digital Nomad: How to Make the Transition

    From 9-5 to Digital Nomad: How to Make the Transition

    Marcus Meurer is the founder of DNX Global, a movement that connects and supports digital nomads around the world. He also hosts the DNX Podcast, which teaches tools for a more fulfilled life. DNX is hosting an upcoming event in Lisbon, Portugal, in September 2018, which will be featuring educational workshops centered around working remotely and living holistically. Click this link here to learn more

    In this episode, you’ll learn:

    • Why the life that’s “expected” of you might not be the one that fulfills you.
    • How to transition from a conventional 9-5 to nonconventional remote work.
    • Why your personal growth is directly proportional to the growth of your business.
    • How to uplevel your health and wellness, and access more clarity and vitality.

    3 Lessons from Marcus’ Interview:

    1. Leading a Fulfilled Life Requires Self-Awareness. Marcus emphasizes that the only way to be truly fulfilled is to know thyself. When you are in touch with yourself, you are able to give yourself what you desire most.

    Marcus says his life became exponentially more fulfilling when he decided to be honest with himself. He used to be “doing what people expected of me” — working a corporate job, climbing the ladder, etc. But inside, he“felt miserable.”

    That’s when he decided to quit his job and pursue success on his own terms.

    Marcus’ story teaches us that fulfillment is a product of self-awareness. If you seek more fulfillment in your life, be radically honest with yourself. Is the life you’re leading filling or draining you?

    2. Your Business Can Only Be As Big As You Are. Marcus also emphasizes the importance of self-development. He says, “your business can only grow as big as you have grown as a person.”

    In order to develop yourself, you must invest in yourself. You might hire a mentor, attend a conference, listen to podcasts, or read book summaries.

    3. A Good Morning Routine Helps You Start the Day Off Right. How does Marcus get so much done in a day? He says he gets an early start and performs rituals that set him up for success. His morning routine is as follows:

    • 5am wake up
    • Oil pulling for 20 minutes
    • Pushups
    • Gratitude routine
    • 7 minutes of stretching
    • Meditation

    Your morning sets the tone for the rest of your day. If you think you would benefit from a morning routine, design one and commit to it.