Unconventional Life – Podcast, Blog, Live Events

Category: Money

  • Ep93: A Millennial World-Record Holder’s Ultimate Guide To Goal Planning

    Ep93: A Millennial World-Record Holder’s Ultimate Guide To Goal Planning

    Goal planning is easier said than done. 70% of people who set out to achieve goals never see those goals to fruition. I can’t count the amount of times I planned to get up early for a morning workout, spend less money on eating out, or bring to life my next big idea, only to come up empty handed.

    But while most of us struggle to make our dreams and aspirations a reality, one small sector of the population is exceptionally good at it.

    I’m talking about world-record holders. You know, those who set out to accomplish an impossible goal and are able to do it faster and more efficiently than anyone else in the world? These super-humans seem to have an indestructible strategy for making things happen that the rest of us could seriously benefit from, whether it’s in our jobs or personal life.

    Meet Colin O’Brady, a pro endurance athlete who holds the world record for completing the Explorers Grand Slam—climbing the tallest mountain on each continent and trekking the last degree of latitude of the North and South Poles—in just 139 days. O’Brady is also a TEDx Speaker and  the founder of Beyond 7/2, a project sponsored by Nike, Columbia, Sorel, and Prana, on a mission to inspire kids to lead active and healthy lifestyles.

    This week on the Unconventional Life Podcast, O’Brady shares the mindset you need to achieve your goals in the face of life’s trials and setbacks. Here’s what he has to say:

    Jules Schroeder: What’s one of the biggest obstacles in your life you’ve had to overcome?

    Colin O’Brady: When I graduated from Yale with an economics degree at age 21 I decided to take some time to travel around the world. Unfortunately on that trip, I was severely burned in a fire in Thailand. My entire body caught on fire and I had to jump in the ocean to extinguish the flames, but not before 25% of my body was severely burned. Doctors told me I may never walk again normally.

    Jules Schroeder: How did you grapple with that news, and how did you respond to it?

    Colin O’Brady: It’s a story of resilience and recovery. My mother came to my bedside and said to me, ‘Your life is not over, you’re gonna do amazing things. What do you want to do?’ And I set the goal of racing a triathlon. Fast forward 18 months, I signed up to race a Chicago triathlon and not only finished the race, which was my goal, but I ended up winning the entire competition and beating 5,000 other participants.

    It taught me that you’re gonna face some setbacks but it’s your mentality that determines how you move forward. I think all of us have amazing untapped potential and it’s thriving on the other side of this injury that taught me that.

    Jules Schroeder: How do you execute on making your goals a reality?

    Colin O’Brady: You’ve got the big idea, the aspirational project. Maybe you want to found a tech app and have a $100M exit. That’s the macro, so then you have to ask yourself, what’s the micro? Because it’s so easy to get overwhelmed by the big thing, like how am I ever gonna get there?

    I was sitting in a wheelchair and hadn’t taken a single step in three months and my mom said, “Great, you want to race a triathlon, well first you need to figure out how to take one step,” and she grabbed a chair from my kitchen table and put it one step in front of me. And I took that one step and that was my success for that day.

    I carry around a small rock that I have from the summit of Mt. Everest. It’s a reminder for me that even that tallest mountain in the world can be broken down to its smallest incremental parts, just small stones stacked on top of one another. Have that big aspirational goal, but then ask yourself what is that tiny rock, what is that first step out of that wheelchair, what is that first thing? If you stack enough of those things against one another, one day you’ll realize you’re at the summit of Mt. Everest.

    Jules Schroeder: How against the odds, against the fears, and against the exhaustion, do you keep taking one step in front of the other all the way to the top?

  • Ep92: How To Hustle Your Way To Becoming A Successful Entrepreneur

    Ep92: How To Hustle Your Way To Becoming A Successful Entrepreneur

    If you’re working in corporate America, chances are you don’t love your job.

    Gallup reports that only 29% of millennials are engaged at work, while the vast majority of workers are disconnected emotionally and behaviorally from their jobs. While 43% of millennials who leave their corporate jobs say it’s because they weren’t following their passion, 42% say the corporate lifestyle wasn’t for them, and 33% say they felt too restricted.

    As one former corporate employee puts it, “I was compromising my life and compromising my purpose to achieve success. I was making all this money, but I had no time to spend it, no time to take care of myself, and no time to spend with my friends and family.”

    Meet Kelly Roach, a mom and now-entrepreneur who left her behind her life as a Fortune 500 executive with a dream of building a business that would afford her time, purpose, and freedom. Today, she’s the CEO of Kelly Roach Coaching, which helps entrepreneurs build a life they love, the host of the top-rated podcast, Unstoppable Success Radio, and an international bestselling author.

    This week on the Unconventional Life Podcast, Roach shares how she built a 7-figure business straight out of corporate America that started as a side-hustle.

    Follow Kelly’s tips for hustling your way to a job and lifestyle you love below.

    1. Listen To Your Gut Instinct. When you’re in a high-paying corporate job, logic can override your emotions and convince you to stay when you aren’t truly happy. Roach says, “If you’re getting a pull deep down that something’s not right, that there has to be more, I can’t be working this hard and getting this little reward for it, you’re absolutely right. I would say listen to this gut instinct and do something about it.”

    2. Be Smart And Strategic. The reality is, most of us can’t leave our jobs with nothing else lined up. Half of Americans are living paycheck-to-paycheck, and paying bills takes precedence over feeling fulfilled. If you want to shift into entrepreneurship, starting your business as a side-hustle may be the most viable option.

    “Test yourself first,” says Roach. “Don’t jump all the way into business if you’re having trouble. Be smart. There’s a reason 95% of businesses fail, and that’s because 95% of what’s required to build a successful business is not what you want to do when you want to do it, it’s what’s necessary to do. Most people don’t realize that it’s more responsibility to be a full-time entrepreneur than it is to be an employee with a side-hustle.”

    Use your side-hustle as a way to become accustomed to the lifestyle of managing your own time, taking your own initiatives, and being fully responsible for the successes and failures of your business. If you can handle your side hustle, it’s a good sign that you’re ready to take it full-time. But if you’re having trouble, heed the warning and consider that entrepreneurship may not be for you.

    3. Shortcut Your Success. If you’re ready to become an entrepreneur, there are things you can do to accelerate your success and avoid mistakes that most inexperienced entrepreneurs make. Roach’s top recommendation is to seek the counsel of those who are already successfully doing what you want to do. Consider listening to entrepreneurial podcasts that feature entrepreneurs in your industry, or investing in a coach who will guide you through the ropes of building a business.

    When you become confident in your abilities, it’s a good idea to consider building a team. “When you can start getting results through others, there’s a multiplier effect that keeps expanding what you can do without putting more hours in. Get a team of 15 people together and you’ll be able to accomplish 15 times what you could do on your own,” says Roach.

  • Ep91: 5 Millennial Money Mistakes That Are Keeping Us From Our Dreams

    Ep91: 5 Millennial Money Mistakes That Are Keeping Us From Our Dreams

    If you ask the average millennial a basic question about their finances, they’ll go blank.

    That’s what happened in one college senior’s finance class at Purdue University when the professor asked who knew what the Dow Jones was—only twenty-five of the one hundred students raised their hand.

    It’s no secret that the majority of millennials miss the mark when it comes to financial literacy. Terms like “401K” and “ETF” sound like gibberish, at best ringing a vaguely familiar bell.

    With millennials now at the age of financial independence, this is a big problem. The average 18-24 year old has less than $1,000 in their savings account, and over $30,000 in student loans.

    Quite recently, Lend EDU published a survey of 1,000 people from the U.S between the ages of 23 and 38 to observe the types of debts they carry.  The results of the survery were shocking, specifically because no matter how much money someone made they still carried a significant amount of debt!

    It’s no wonder that so many millennials experience anxiety about their finances, more so than baby boomers did at the same age. They’re more cautious about spending, and less able to make their dreams like owning a home and saving for retirement a reality.

    Meet Rohan Thakkur, the senior in the finance class at Purdue University. Looking around at his classmates, he couldn’t believe that so few knew such a basic financial term. He realized there was a huge need to bring financial awareness to kids his age, and decided to do something about it.

    That story was the inspiration for Thakkur’s company Orca Financial, a hub for straightforward, easy-to-digest financial education intended to bridge the disconnect between young people and finance. With article topics like “Emoji Finance Friday,” “How The Dow Jones Is Like Your Favorite Instagram Influencer,” and “Mutual Funds: As Explained Through Dating,” Thakkur is on a mission to break down financial concepts into a language millennials can understand. He’s also a writer for Thrive Global and AOL.

    This week on the Unconventional Life Podcast, I picked Thakkur’s brain for financial “hacks” that anyone, no matter their financial literacy, can put into play immediately to save money and begin to make their financial goals a reality.

    Make five of Thakkur’s financial fixes below to start seeing improvements in your financial life today.

    1. You’re Not Using The 50-20-30 Rule. According to Thakkur, the “50-20-30 Rule” stands for 50% spending, 20% saving, and 30% investing. It’s a guide to keep you on track to compounding your money over time.

    With each paycheck you earn, commit to spending just half of it on living expenses like food, rent, bills, Netflix subscriptions, Uber rides, and nights out with friends. Set aside 30% of each paycheck to saving, until you have enough of a cushion to last you 2-3 months worth of pay “for a rainy day.” With the final 20%, consult a financial advisor about making entry-level investments that will help you raise money towards long-term goals like buying a house, starting a business, or attending grad school much quicker.

    2. You’re Not Maxing Out Your 401K. Here’s the breakdown: a 401k is a retirement savings plan sponsored by your employer. According to a recent survey, 4 in 10 millennials don’t have a retirement income strategy in place.

    Each year, you have the option to put a percentage of your income into your 401k savings account, and the money you put into that account is deducted from your taxable income. So if you make $50,000 a year and put aside $10,000 into your 401k account, your taxable income is only $40,000. Thakkur recommends maxing out your 401k by contributing the upper limit of $18,000 each year. “Why not pay less money in taxes? It’s more money you get to keep,” he says.

    3. You’re Not Tracking Your Spending. Do you ever feel like money seems to drain out of your bank account? Chances are you aren’t tracking your spending. 38% of Americans don’t track their spending, and more than half of Americans are living paycheck-to-paycheck.

    When you track your spending, you can bring awareness to nasty habits that are draining your money, and replace them with wiser spending decisions. “Track your expenses,” Thakkur says. “It’s ok if you spend your money. I’m a firm believer about having fun. But we don’t have to be stupid about it. Think about it, if you want to go to Coachella next year, why not invest that money and have that money pay for your Coachella ticket?”

  • Ep75: 3 Tips To Land High-Paying Gigs As A Freelancer

    Ep75: 3 Tips To Land High-Paying Gigs As A Freelancer

    Freelancing is on the rise, with freelancers accounting for 35% of the US workforce.

    That’s because millions of Millennials today are seeking location-independent and time-flexible work, and want to become their own boss.

    With modern technology, freelance work is becoming increasingly accessible and profitable. The starving freelancer who struggles to find work is a thing of the past; today’s digital freelancer has access to millions of job opportunities around the world with the click of a button.

    But it’s a two-way street—with more individuals onboarding to part- and full-time freelance work, businesses have more options in choosing a freelancer to fulfill a given task.

    If you’re a freelancer or are considering freelancing, you may be experiencing frustration with the amount of competition. Losing prospective clients to competitors, having trouble retaining clients, and difficulty getting referrals are all consequences of a saturated market.

    Still, top freelancers today earn as much as $112/hour, and work fewer hours per week than the average American. With the right strategy, becoming a top-performing freelancer can be extremely rewarding.

    So how do you stand out as a freelancer and consistently land high-paying gigs?

    This week on the Unconventional Life Podcast, I interviewed an expert digital strategist about successful freelance strategy.

    Meet Franceso Gatti, the leader of global digital strategy at ReadWrite, an Internet of Things and connected world publication with over 6M users. Gatti is also the co-founder of Unbits, a curated marketplace allowing users to discover, review, and buy luxury tech products, which was acquired by ReadWrite. Gatti has extensive experience as an entrepreneur, marketer, and online strategist, enabling him to speak to the techniques and skillsets essential for any successful freelancer.

    Below, Gatti’s shares three tips that will help you advance your career as a freelancer.

    Refine Your Service

    What sets apart the best freelancers is an unmatched commitment to improving their craft. Those who are consistently contracting high-paying clients know that in order to have an edge in the market, you must be providing services that exceed expectations and surpass what others can do.

    The most effective way to refine your craft is to ask for customer feedback. Create surveys for your customers asking what you did well, what they liked or didn’t like, and how you can improve. The more specific your questions are, the more precise you can be at attuning your offer to your clients’ needs and desires. “Don’t be afraid to ask for feedback from your clients because without asking, it’s impossible you’ll know how to serve them better,” says Gatti.

    Increase your survey response rate by personalizing your requests—address each client by name and reference the specific service you provided for them. The shorter your survey, the better. Only ask questions for which feedback will be useful for you. Offer an incentive for completing the survey, and make sure to send a reminder email.

    Build A Relationship

    One of the biggest concerns for freelancers is the unpredictability of income. Sometimes, finding work is easy and opportunities are abundant, and sometimes it’s scarce and nearly impossible. So how do you buffer against the uncertainty and secure a more stable source of income?

    You create relationships with your clients by building trust and staying top of mind so you become their go-to contractor. Gatti recommends adding your customers to an email list as well as sending them personalized messages. Keep them in the loop about how you’re upgrading your services and any special discounts you’re offering. Follow up with them individually about their experience and let them know you care.

    Research shows customer experience is more important than price and product selection. 62% of customers leave their service provider because of poor service. Ensure quality service by being cordial and polite with your customers, responding promptly, and completing your work on time. Offer to make improvements free of charge until they are satisfied. “The key to create longstanding relationships is to make people feel important and listened to,” Gatti says.

  • Ep74: How This Millennial Started A Million-Dollar Business In 15 Months With No Experience

    Ep74: How This Millennial Started A Million-Dollar Business In 15 Months With No Experience

    Just a few years ago, Caitlin Pyle was your average desk zombie working a 9-5 inside of a dreary office cubicle. Now, she’s a multi-millionaire teaching thousands how to create a prosperous income working from home.

    What happened?

    Pyle decided to start her own online business, Proofread Anywhere, which turns beginner proofreaders into professionals who can earn extra income from anywhere in the world. In just 15 months, Pyle grew Proofread Anywhere to $1M+ in annual revenue, which she expects to double this year. She’s also the co-founder of The Work Anywhere Life.

    Pyle’s success story is the dream of countless office-goers today, especially Millennials, of which 85% want to telecommute 100% of the time, and 54% want flexible or alternative schedules. But starting a business can be risky, with most new businesses crashing before they ever really take off the ground.

    Pyle’s secret? She says she couldn’t have done it without Pinterest, an invaluable marketing tool that drives more traffic than Google+, YouTube, and LinkedIn combined. Pinterest boasts 150M monthly active users, and 93% of them have shopped online at least once in the last 6 months—in other words, Pinterest is an exceptional platform for business.

    “People go to Pinterest because they’re looking for great ideas or ways to change their life. If the content you’re offering is relevant to that then you should be on Pinterest,” Pyle says.

    This week on the Unconventional Life Podcast, Pyle shares her tips and recommendations to use Pinterest to build and scale your brand. Below, read on to see Pyle’s top three tips that helped her scale her business to 7 figures in record time.

    Aesthetics Are King

    It’s important to consider aesthetics when posting photos, because attractive photos will get you more clicks and engagement on Pinterest. One of the easiest ways to do this is to use a design tool like Canva, which gives you plug-and-play, professional-looking design templates, and is great for beginners who have no design experience.

    Some basic design principles: make sure to use bright, colorful, and high-res images. Pinterest users are often scrolling quickly through their feeds so you want to create an image that stands out. You can use contrast and pops of color to draw attention to what’s most relevant in your photo. Less says more, so try to keep to a minimum amount of words and design elements. Text that poses a question, starts a conversation, or leaves more to be desired is engaging and will help generate clicks and drive traffic back to your site.

    Post Often

    Research shows brands on Pinterest can experience rapid growth by posting multiple times a day. Consider posting up to five times a day for maximum success. The best times to post are when Pinterest users are most active—between 2pm to 4pm, or 8pm to 1am daily.

    Pyle recommends using an automated software that will post to Pinterest on your behalf at scheduled times throughout the day. Her favorite software is BoardBooster. With BoardBooster, you can program your Pinterest account to recycle and repost photos every month or so, so you’re not constantly creating new content and are ensuring that your posts stay visible at the top of users’ feeds.

    If this is your first time using Pinterest, you can still successfully build a following by repinning others’ well-performing posts. In fact, 80% of posts on Pinterest are repins, meaning if you’re struggling to create original content, repinning is a great way to get a sense for what content your niche responds positively to, while making posting consistently more manageable.

    Be Social

    According to Pyle, the hardest part about growing your account is when you’re first getting started. “Getting from zero to a thousand is the hard part, but after that it’s easier because you look more legitimate. People take you seriously and can see you’re not a total newbie so it’s more likely they’ll follow you,” she says.

    Interacting with other users is a great way to build your following and create supporters and fans for your brand. Follow other users and like their photos. Consider giving away free relevant content in contest giveaways, encouraging users to share your photos. Lastly, join group boards related to your niche to increase your exposure and visibility.

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    This article originally appeared on Forbes.com