Diving into the unknown often requires a leap of faith, a dash of courage, and an unyielding drive to make a mark. This episode brings to light the journey of Hannah Ryu, a UX/UI innovator who, alongside her co-founder Veronica Shelton, is reshaping the digital design world with their brainchild, Oak Theory.
Their story isn’t just about design; it’s about pushing boundaries, embracing diversity, and rewriting the norms of an industry. Join us as we unfold the narrative of how Hannah went from navigating the tech world’s challenges to leading a groundbreaking design studio that champions inclusivity at its core.
The Genesis of Oak Theory
Hannah’s journey into tech wasn’t a straightforward one. Born out of a desire to blend aesthetics with functionality, her path led her to the world of UX/UI design, a realm where she could make technology not just accessible, but intuitive and delightful. Alongside Veronica, a powerhouse in her own right, they established Oak Theory to challenge the norms and bring fresh perspectives to the forefront.
Oak Theory is more than a design studio; it’s a testament to Hannah and Veronica’s vision of a tech space where everyone, regardless of background, can see themselves reflected. Their portfolio boasts collaborations with giants like Disney and Google, showcasing their ability to weave diversity into the digital fabric of major brands.
Overcoming Industry Hurdles
The road to Oak Theory’s establishment was fraught with challenges. In a sector often dominated by a monolithic narrative, Hannah and Veronica stood out – and not always in ways they wanted. They navigated tokenism, battled stereotypes, and pushed against the glass ceilings that often limit women of color in tech.
Yet, these hurdles only fueled their resolve. They saw each obstacle as an opportunity to prove that diversity isn’t just a buzzword; it’s an essential ingredient in creating designs that resonate with a global audience. Their approach is a blend of user-centric design and a deep understanding of how diverse perspectives lead to innovative solutions.
Lessons from the Frontline
Hannah’s story is a masterclass in perseverance and vision. She champions the idea that the best designs emerge from diverse teams who bring a kaleidoscope of experiences to the table. Her journey underscores the importance of resilience, the need to challenge the status quo, and the transformative power of diversity in tech.
One of the most profound lessons Hannah shares is the significance of representation. She emphasizes that having a seat at the table is just the beginning; it’s what you do with that opportunity that counts. For Oak Theory, it means creating spaces where diversity is not just welcomed but is a driving force behind innovation.
An Invitation to Innovate: The Oak Theory Giveaway
In a move that reflects their commitment to nurturing talent and fostering innovation, Oak Theory is offering an exclusive giveaway. Listeners have a chance to win a 30-minute consultation with Hannah and her team, a golden opportunity to glean insights from the forefront of UX/UI design and to infuse your projects with the cutting-edge creativity that Oak Theory is known for.
Charting Uncharted Waters
Hannah Ryu’s narrative is a beacon for aspiring tech innovators, especially women of color who dream of making their mark. Her journey with Oak Theory is a vivid illustration that the tech world is ripe for change, and it’s the unconventional thinkers who will lead the charge.
[CLAIM YOUR GIVEAWAY ENTRY HERE!]
In the ever-evolving landscape of the world, it’s the diverse voices and bold visions that will shape the future.
More of Hannah:
- Website: oaktheory.co
- Linkedin: @hannahryu
- Instagram: @hannah.ryu
